- Surebright- is a trailblazing start-up based in the USA, committed to delivering AI powered warranty solutions for retailers and tech companies across the United States and Canada.

- Our mission is to redefine the warranty experience, akin to Apple Care, but encompassing any product purchased online. As pioneers in the technology for next-generation warranty and insurance distribution, we've earned the backing of several prestigious and renowned venture capitalists including YCombinator.

- In line with our expansion and pursuit of new markets, we're on the hunt for a seasoned, dynamic Content Lead to join our team. We are looking for someone whose voice can stand out in a crowd. Someone whose writing style can inspire a sense of trust, clarity and confidence.

Requirements :

- As our Content Lead, you will spearhead our content marketing initiatives, developing and executing deep and comprehensive content strategies that educate, engage, and convert our target audiences.

- Your content strategy will help support every stage of the sales funnel, establish thought leadership, and drive customer acquisition and retention.
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Your main focus will be on channels including- AEO/GEO, SEO, Reddit and LinkedIn.

- Flexibility to adapt your writing skills to suit both short-form and long-form content. Bonus points for past start-up/journalistic experience.

Qualifications:

- 3+ years of experience in B2B SaaS content writing preferably targeting retailers and brands in the USA/Canada.

- Proven track record of creating short form and long form content that's designed for driving conversions.

- Must have a deep understanding of SEO. Ability to thrive in a fast-paced, data-driven environment with minimal supervision.

- A keen eye for detail

- Background in BFSI in general and insurance/warranties domain in particular would be a bonus.

Benefits:

- Tremendous growth opportunity as the first hire in content role.

- 100% Remote - Work from anywhere.

- Competitive salary and benefits.

- Autonomy to drive your work and deliver results.