Job Title: Social Media Marketing Manager with AI Automation Location: Madhapur, Hyderabad (Onsite) Experience: 4+ years Industry: Marketing / Digital Media / SaaS / Healthcare / B2B Reporting to: Marketing Manager / Founder Job Overview: We are seeking a highly creative and data-driven Social Media Marketing Specialist with strong expertise in Automation, YouTube SEO, and MQL (Marketing Qualified Lead) Generation. The ideal candidate should be hands-on with Canva's latest design and video tools, including AI voiceovers, avatar creation, Instagram Reels, and YouTube content optimization. The role demands a balance of creativity, marketing analytics, and automation-driven campaign execution to generate measurable results. Key Responsibilities: • Plan, design, and execute high-quality visual content that drives engagement and brand awareness across Instagram, LinkedIn, and YouTube. • Implement marketing automation workflows to improve campaign efficiency and lead nurturing. • Develop and optimize YouTube SEO strategies to increase visibility, watch time, and subscriber growth. • Drive MQL generation through targeted social media and content marketing initiatives. • Design and publish engaging content using Canva's advanced AI and video editing tools. • Create AI voiceover-based videos, animated avatars, and interactive presentations for reels, stories, and YouTube Shorts. • Work closely with the marketing and content teams to plan and execute weekly campaign calendars. • Track performance metrics and optimize campaigns for engagement, conversions, and lead quality. • Stay updated on the latest automation tools, social media trends, and algorithm updates. • Maintain consistent brand voice and visual identity across all channels. Required Skills: • Strong command of Canva Pro (AI voiceovers, avatar design, and video editor tools). • Proven experience in marketing automation tools (e.g., HubSpot, Zapier, Mailchimp, ActiveCampaign). • Expertise in YouTube SEO, keyword optimization, and analytics. • Hands-on experience in MQL generation through paid and organic social media strategies. • Good understanding of Instagram, LinkedIn, and YouTube algorithms and post formats. • Familiarity with scheduling and analytics tools (Buffer, Hootsuite, Meta Business Suite). • Eye for aesthetics, design alignment, and visual storytelling. • Strong analytical mindset with the ability to optimize campaigns based on data insights. Qualifications: • Bachelor's degree in Marketing, Mass Communication, Design, or a related field. • Minimum 4 years of experience in social media marketing, automation, and lead generation. • Portfolio or active social media profiles (Instagram/LinkedIn/YouTube) showcasing previous work is mandatory. What We Offer: • A dynamic, growth-driven environment in a fast-scaling organization. • Opportunities to lead automation-driven campaigns and data-led marketing initiatives. • Creative ownership and flexibility in campaign ideation and execution. • Mentorship from experienced marketing leaders in B2B and digital growth domains.