Responsibilities

• Develop and implement comprehensive social media strategies.

• Create, curate, and manage published content across various social media platforms.

• Monitor social media channels for engagement and respond to comments and messages in a timely manner.

• Analyze social media performance metrics and generate reports to evaluate the effectiveness of campaigns.

• Stay up-to-date with the latest social media trends, tools, and best practices.

• Collaborate with cross-functional teams to ensure alignment on marketing initiatives.

• Plan and execute social media advertising campaigns to reach targeted audiences effectively.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.

• Proven experience in social media marketing, preferably in a similar role.

• Strong understanding of major social media platforms and their respective audiences.

• Excellent written and verbal communication skills with a flair for creative content creation.

• Ability to analyze data and metrics to inform strategy and decision-making.

• Experience with social media management tools and analytics platforms.

• Strong organizational skills and the ability to manage multiple projects simultaneously.