• *Job Title:** Senior Social Media Executive • *Location:** P-534 Raja Basanta Roy Road, 3rd Floor, Near Southern Avenue Lake Kali Bari, beside Tyagraj Hall, Kolkata, West Bengal 700029 • *Salary Range:** 20,000 25,000 CTC per month • *Experience:** 2–3 years • *Work Type:** Full-time • *About MfunL:** MfunL is a leading healthcare digital marketing agency based in Kolkata, specializing in helping hospitals, clinics, and healthcare professionals build a strong online presence. We focus on lead generation, content marketing, social media, and performance marketing tailored for healthcare brands. • *Job Summary:** We are looking for a **Senior Social Media Executive** who can handle client communication, manage social media strategies, and support campaign execution. The role requires a balance of creativity, analytical thinking, and strong coordination skills to drive results across social platforms. • *Responsibilities:** • Support in creating and managing **content calendars and social media strategies**. • Communicate with clients in **English** to understand their requirements and marketing goals. • Use **social media listening tools** to track trends, audience behaviour, and brand insights. • Collaborate with **copywriters and designers** to ensure content is engaging and aligned with brand messaging. • Plan, execute, and manage **Meta Ads (Facebook & Instagram & YouTube campaigns)**. • Perform **campaign analysis**, track performance metrics, and implement necessary optimizations. • Monitor social media performance and generate actionable insights. • Stay updated with the latest trends, tools, and best practices in social media and digital marketing. • *Qualifications:** • **Education:** Graduate or Postgraduate in Marketing, Communications, or a related field. • *Skills:** • Good knowledge of **AI tools** for content, analytics, and optimization. • Strong **communication skills in English**, both written and verbal. • Ability to **work collaboratively in a team environment**. • Understanding of **social media platforms, analytics, and campaign management**. • Basic understanding of **performance marketing and Meta Ads**. • Creative thinking with a data-driven approach. • *Benefits:** • Opportunity to work with a growing healthcare digital marketing agency. • Exposure to multiple client projects and campaigns. • Growth opportunities within the organization. • *How to Apply:** Share your application at [email protected]