Company Description

Jagat Didi Foods is a leading Indian food brand based in Chhattisgarh, delivering high-quality sauces, mayonnaise, ketchups, and dips that cater to authentic Indian taste preferences. The company is committed to taste, trust, and social impact, with a unique focus on empowering tribal and rural women through sustainable livelihood opportunities. By combining consistent quality, hygienic processing, and affordability, Jagat Didi Foods has become a trusted name among households, cafés, restaurants, and retailers. With a strong emphasis on women-led initiatives, the company continues to grow across Central India and beyond while making a difference in the community.
Role Description

This is a full-time, on-site role based in Raipur for a Search Marketing Specialist. The Search Marketing Specialist will be responsible for executing and optimizing paid search campaigns, performing keyword research, and analyzing web analytics to drive traffic and improve campaign effectiveness. The role also includes developing and implementing digital marketing strategies to help enhance Jagat Didi Foods' online presence and support brand growth. Collaboration with cross-functional teams is key to align marketing efforts with company goals.
Qualifications

• Proficiency in digital marketing strategies and techniques, including Paid Search Campaigns and Digital Marketing
• Strong skills in Keyword Research and Web Analytics to identify trends, insights, and opportunities for optimization
• General understanding and experience in Marketing concepts and practices
• Excellent analytical, problem-solving, and communication skills
• Ability to work collaboratively and meet organizational goals
• Relevant academic qualifications such as a degree in Marketing, Business, or a related field
• Experience in food or FMCG industries is a plus