Regional Trade Marketing Manager- Tamil Nadu+Kerala

Full–time

Posted on: 4 days ago

As Regional Trade Marketing Manager for Tamil Nadu & Kerala at Eureka Forbes Limited, you will be instrumental in driving business outcomes through regional initiatives. Your role will involve designing category-specific strategies to drive growth, creating joint marketing plans with dealers, ensuring year-round visibility and engagement through activations, and executing the marketing calendar to maximize footfall during events and regional festivities. Additionally, you will be responsible for managing the regional marketing budget, driving business growth, ensuring adherence to planograms, and monitoring competitor activities.

Key Responsibilities:
- Designing category-specific initiatives to drive growth
- Creating joint marketing plans with dealers
- Ensuring year-round visibility and engagement through activations
- Planning and executing marketing calendar
- Maximizing footfall during events and regional festivities
- Managing regional marketing budget
- Driving business growth and ROI
- Ensuring adherence to planograms
- Monitoring competitor activities

Qualifications Required:
- Proven experience in trade marketing or related field
- Strong analytical and strategic thinking skills
- Excellent communication and interpersonal abilities
- Ability to work effectively in a fast-paced environment
- Bachelor's degree in Marketing or related field preferred

Eureka Forbes Limited is a leading brand in India's consumer durables space, known for its trust, innovation, and commitment to customer well-being for over four decades. With iconic brands like Aquaguard and a strong presence in air purification, vacuum cleaning, and water solutions, Eureka Forbes is dedicated to shaping healthier homes. As Regional Trade Marketing Manager for Tamil Nadu & Kerala at Eureka Forbes Limited, you will be instrumental in driving business outcomes through regional initiatives. Your role will involve designing category-specific strategies to drive growth, creating joint marketing plans with dealers, ensuring year-round visibility and engagement through activations, and executing the marketing calendar to maximize footfall during events and regional festivities. Additionally, you will be responsible for managing the regional marketing budget, driving business growth, ensuring adherence to planograms, and monitoring competitor activities.

Key Responsibilities:
- Designing category-specific initiatives to drive growth
- Creating joint marketing plans with dealers
- Ensuring year-round visibility and engagement through activations
- Planning and executing marketing calendar
- Maximizing footfall during events and regional festivities
- Managing regional marketing budget
- Driving business growth and ROI
- Ensuring adherence to planograms
- Monitoring competitor activities

Qualifications Required:
- Proven experience in trade marketing or related field
- Strong analytical and strategic thinking skills
- Excellent communication and interpersonal abilities
- Ability to work effectively in a fast-paced environment
- Bachelor's degree in Marketing or related field preferred

Eureka Forbes Limited is a leading brand in India's consumer durables space, known for its trust, innovation, and commitment to customer well-being for over four decades. With iconic brands like Aquaguard and a strong presence in air purification, vacuum cleaning, and water solutions, Eureka Forbes is dedicated to shaping healthier homes.