Project Manager Digital Marketing and E-commerce

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Full–time

Posted on: 7 days ago

Skills

Experience: 3+ years of relevant experience Location: Nashik, Maharashtra Reports To: Head of Operations Summary Of The Role The Project Manager at Nethority is a dual owner responsible for reliable execution of digital marketing and e-commerce campaigns while driving account growth and client retention. You will manage projects from discovery through delivery, own the complete client relationship, coordinate cross-functional teams, conduct monthly performance analysis to identify scaling opportunities, and strategically plan for account expansion. The ideal candidate is a strong communicator, organized thinker, and possesses deep understanding of D2C customer journey, digital marketing channels, and growth metrics. This is not a delivery only role. You own delivery accountability, client satisfaction, growth strategy, and operational governance for your accounts simultaneously. Key Responsibilities • Delivery Ownership (Execution Face) • Lead complete project lifecycle from planning through execution to closure with weekly visibility • Develop detailed project plans, timelines, and resource allocation to ensure optimal team utilization and on time delivery • Conduct daily team coordination and weekly standups to track progress against milestones • Implement and enforce quality gate process (pre-flight checklists) on all deliverables before client submission • Identify, track, and manage project risks and blockers, with escalation within 24 hours if unresolved • Maintain zero-rework culture through peer review process and continuous quality feedback to team • Client Relationship (Client Face) • Serve as single point of contact for all client communication (email, Slack, calls) with 1-hour response time commitment during business hours • Lead weekly check-in calls (when applicable) covering results, next week plan, and blockers • Conduct monthly performance reviews analyzing what worked, what did not, and optimization recommendations • Lead quarterly business reviews (90 mins) covering quarterly results, learnings, strategic direction, and expansion opportunities • Maintain monthly account health scorecard and provide proactive insights on renewal likelihood and expansion opportunities • Build and sustain client satisfaction (target 8.5+/10 CSAT) and retention mindset throughout your accounts • Growth Strategy (Strategic Face) • Conduct monthly analysis of campaign performance to identify scaling opportunities and optimization hypotheses • Lead team optimization discussions to determine which tactics, channels, and audiences to scale, pause, or pivot • Identify expansion opportunities quarterly (new services, adjacent channels, scaling existing work) and develop business cases • Prepare and present upsell proposals to clients with clear ROI and alignment to their strategic goals • Score account health monthly across operational (delivery, quality), relationship (CSAT, communication), and strategic (growth, partner perception) dimensions • Track expansion pipeline, win rate on upsells, and growth revenue per account • Operations and Governance (Admin Face) • Submit weekly operations report covering capacity utilization, SLA compliance (95%+ on time delivery, 100% communication response time), escalations, blockers, and wins • Submit weekly growth report covering account performance vs. targets, expansion opportunities identified, and retention risk assessment • Manage change requests formally through defined process (assess impact within 24 hours, recommend to client, escalate to Head of Ops if significant) • Update CRM daily with client communication logs, account health scores, opportunities, and risk flags • Plan team capacity to prevent burnout and balance workload across your execution team • Participate in monthly leadership review with all PMs and Head of Ops to discuss operational health, growth health, team capacity, and strategic risks • Client Onboarding and Knowledge Management • Lead comprehensive client onboarding within first 2 weeks including kickoff meeting, team introductions, goal alignment, and communication charter definition • Prepare and execute detailed delivery plan with clear milestones, success metrics, and team RACI assignments • Document all client communication and project decisions in CRM for continuity and governance • Conduct post-project reviews and document learnings for team replication and continuous improvement Required Skills And Qualifications • Experience: 3+ years as Digital Project Manager, Marketing Project Manager, or Account Manager specifically in e-commerce or D2C environment • E-commerce Platform Knowledge: Hands on experience with major platforms (Shopify Plus, Magento, WooCommerce, Salesforce Commerce Cloud) • Digital Marketing Acumen: Strong working knowledge of core channels (SEO, SEM, Paid Social, Email/CRM, SMS, Analytics, A/B Testing) • Project Management Expertise: Proficiency with project management tools (Jira, Asana, Trello or equivalent) and methodologies (Agile, Scrum) • Account Management: Proven ability to manage complete client relationships, from kickoff through expansion • Data Analysis: Comfortable with analytics platforms (Google Analytics 4, custom reporting) to analyze performance trends and optimization opportunities • Communication and Leadership: Exceptional verbal and written communication; proven ability to coordinate cross-functional teams and build client trust • Risk Management: Proactive mindset to identify, document, and mitigate project risks before they impact delivery • Dual Accountability: Comfort balancing simultaneous responsibilities (delivery, client satisfaction, growth strategy, operations) • Education: Bachelor's degree in Marketing, Business Administration, Project Management, or related field Preferred Skills • Certification in Project Management (PMP, CAPM, CSM, PRINCE2) • Experience with AI-driven marketing tools, chatbots, or marketing automation platforms (relevant to Nethority's services) • Experience managing accounts through renewal and expansion cycles • Deep understanding of D2C retention models and customer lifetime value optimization • Experience with CRM systems and opportunity tracking • Familiarity with hybrid team coordination (managing distributed execution teams) Role Structure And Responsibilities Summary This PM role consolidates multiple traditional functions into one integrated responsibility. What This PM Owns • Execution delivery (instead of separate delivery manager) • Client relationship management (instead of separate CSM) • Growth and account expansion strategy (instead of separate strategic PM) • Quality gates and operational governance (instead of separate QA role) What This PM Coordinates • Execution team members (SEO, PPC, SMM, Designers, etc.) • Cross-functional inputs from internal teams • External vendor and agency relationships What This PM Reports On • Weekly: Delivery metrics, quality metrics, escalations, capacity, growth pipeline • Monthly: Account health, client satisfaction, optimization insights, expansion opportunities • Quarterly: Strategic performance, renewal forecast, upsell pipeline, team development Time Allocation Framework (Weekly 40 hours) • Execution-Facing (40-70%): Team standups, quality reviews, delivery coordination, team unblocking (24 hours) • Client-Facing (20-30%): Weekly/monthly calls, performance reviews, CRM updates, client communication (12 hours) • Strategic (10%-30): Growth analysis, account health review, expansion planning, optimization strategy (4 hours) Note: Time allocation adjusts by phase (Month 1 emphasizes delivery, Month 3 emphasizes strategy for renewal/expansion planning). Location and Work Arrangement • Based in Nashik, Maharashtra • Available for occasional travel to meet clients (if applicable) • Comfortable with asynchronous communication across time zones (IN, US, UK, EU focus) Company Context Nethority is an AI-driven digital marketing company specializing in D2C brand growth. We merge human expertise, AI automation, and battle-tested e-commerce systems to create growth engines for brands and agencies. Our service delivery spans development, marketing, creative, CRO, retention, and AI operations. This PM role is central to delivering on our promise of speed, precision, and profit-first execution.