As a Marketing Manager at our company, you will be responsible for defining and driving specific therapeutic area (TA) and brand strategies to achieve revenue and profitability targets. Your role involves developing strategies based on brand positioning, customer segmentation, and regional needs, with a focus on product growth and lifecycle management. You will collaborate with internal stakeholders to develop local market life cycle strategies and lead key account and private hospital management practices.

Your key responsibilities will include:
- Developing Brand Marketing Plan
- Forecasting brand performance and tracking progress towards targets
- Allocating and executing brand budget
- Obtaining final regulatory/legal approval of tactical portfolio plan
- Managing agencies for development of materials
- Aligning with customer plan
- Developing country Op Plan and influencing sales targets and brand A&P allocations
- Long-range forecasting
- Validating brand-specific messages and designing training
- Developing awareness campaigns, CME, and congress content in partnership with Medical
- Coordinating with brand teams to ensure promotional messages and standard programs maximize portfolio value across key accounts/private hospital
- Monitoring performance and building training roadmap for capability building
- Leveraging resources for promotional efficiency

Key Performance Indicators for your role will include:
- Achievement of product revenue and market share targets
- Successful product launches and lifecycle management outcomes
- Effectiveness of marketing campaigns and customer engagement
- Timeliness and compliance in regulatory submissions and approvals
- Team performance and development of junior product managers

Required Skills:
- Strategic and Operational Business/Marketing Planning
- Key Account Management and Customer Marketing experience preferred
- Customer Insights to understand their needs and translate into strategy
- Market Execution
- Strong analytical skills, interpretation, and communications
- Performance and Program Metrics
- Exceptional interpersonal skills, collaboration, and negotiation
- Exceptional prioritization among/across brands in a resource-constrained context
- Vendor management
- Knowledge of therapeutic segments and related medical information
- Knowledge of regulatory aspects and issues related to the Pharmaceutical industry
- Knowledge of applicable company policies and procedures, including those relating to promotional practices and adverse event reporting

Operating Network:
External: Consultants, Vendors
Internal: Marketing team, Sales team, Legal Function, Medical Affairs Lead, Regulatory Lead, Business Technology, Business Analytics and Insights, Corporate Affairs, Strategy, Business operations, Distributions

Preferred candidate profile:
Education Degree: Degree in Sciences/Pharmacy or Graduation with relevant experience. Diploma/Degree in sales/marketing is advantageous. Post-Graduation with specialization in marketing is desirable.

Experience: 1-2 years as a product executive or assistant product manager role. As a Marketing Manager at our company, you will be responsible for defining and driving specific therapeutic area (TA) and brand strategies to achieve revenue and profitability targets. Your role involves developing strategies based on brand positioning, customer segmentation, and regional needs, with a focus on product growth and lifecycle management. You will collaborate with internal stakeholders to develop local market life cycle strategies and lead key account and private hospital management practices.

Your key responsibilities will include:
- Developing Brand Marketing Plan
- Forecasting brand performance and tracking progress towards targets
- Allocating and executing brand budget
- Obtaining final regulatory/legal approval of tactical portfolio plan
- Managing agencies for development of materials
- Aligning with customer plan
- Developing country Op Plan and influencing sales targets and brand A&P allocations
- Long-range forecasting
- Validating brand-specific messages and designing training
- Developing awareness campaigns, CME, and congress content in partnership with Medical
- Coordinating with brand teams to ensure promotional messages and standard programs maximize portfolio value across key accounts/private hospital
- Monitoring performance and building training roadmap for capability building
- Leveraging resources for promotional efficiency

Key Performance Indicators for your role will include:
- Achievement of product revenue and market share targets
- Successful product launches and lifecycle management outcomes
- Effectiveness of marketing campaigns and customer engagement
- Timeliness and compliance in regulatory submissions and approvals
- Team performance and development of junior product managers

Required Skills:
- Strategic and Operational Business/Marketing Planning
- Key Account Management and Customer Marketing experie