Dear Candidates

Role Title:Technical SEO & Growth Specialist (Content + Product Ranking)

Experience Required: 3–6 Years

Industry Preference: D2C / FMCG / Personal Care / E-commerce

Location:Bangalore ]

Role Objective

To improve organic traffic, rank priority keywords, optimize product pages, and drive organic movement of products across website and marketplaces.

Key Responsibilities

1. Technical SEO

• Conduct complete technical audits (site speed, indexing, crawl issues, schema, Core Web Vitals).
• Optimize Shopify backend (collections, product pages, meta tags, alt text, internal linking).
• Fix indexing issues, redirects, canonical tags, and broken links.
• Monitor and improve site health using Search Console and GA4.
• Build structured internal linking strategy.

2. Content & Blog Strategy

• Create SEO-driven content calendar aligned to brand strategy.
• Write high-quality, search-optimized blogs (women’s health, menstrual care, hygiene, etc.).
• Develop pillar pages and topic clusters.
• Optimize blogs for featured snippets and conversion.

3. Product Ranking & Organic Growth

• Optimize product titles, descriptions, FAQs, and schema markup.
• Perform buyer-intent keyword research.
• Improve ranking for priority SKUs.
• Track competitor keyword movements.
• Ensure product pages are optimized for conversion + ranking.

4. Marketplace SEO (if applicable)

• Optimize listings on Amazon, Flipkart, Blinkit, etc.
• Improve keyword indexing and discoverability.
• Track ranking performance regularly.

5. Reporting & KPIs

• Weekly keyword ranking reports.
• Monthly organic growth performance report.
• Target: 30–50% organic growth within 6 months.
• Top 10 ranking for priority keywords.
• Clear visibility of product ranking improvements.

Skills Required

• Strong Technical SEO knowledge (Shopify experience mandatory).
• Proven experience ranking D2C brands.
• Excellent SEO blog writing capability.
• Strong keyword research skills (Ahrefs / SEMrush / similar tools).
• Understanding of schema markup and structured data.
• Data-driven and performance-focused mindset.

Pay: ₹500,000.00 - ₹650,000.00 per year

Work Location: In person