Media Buyer - Performance Marketing Executive

india, West Bengal, Kolkata

Full–time

Posted on: 3 hours ago

Role: Media Buyer - Performance Marketing Executive

Are you a digital marketing maverick who thrives on the thrill of catapulting Facebook, Instagram, and Google ad campaigns to new heights? Do you revel in crafting compelling ad copy that magnetically attracts customers, and relentlessly test and optimize your ads for peak performance? If this sounds like you, then we're looking for you to join us at GrowthStudioz!

Location: Kolkata (Work-From-Office)

● Company: GrowthStudioz

● Sector: Performance Marketing

Job Overview:

We are seeking an enthusiastic and experienced Media Buyer to join our dynamic team. This role demands a proactive individual who can efficiently manage and execute up to 5-7 medium to large client accounts. As a Media Buyer, you will play a pivotal role in shaping client relationships, strategizing, and executing Facebook ad campaigns, and leveraging other channels like Google Ads, Email Marketing, and WhatsApp Marketing for retention.

Key Responsibilities:
  • Lead account management for up to 5-7 medium to large accounts.
  • Develop and execute innovative strategies for Facebook ad campaigns with a focus on conversion strategies.
  • Utilize Google Ads, Email, and WhatsApp Marketing for client retention and revenue scaling.
  • Actively engage in client communication and relationship building.
  • Analyze and optimize campaigns for enhanced profitability.
  • Collaborate with the team to integrate multi-channel marketing efforts.
  • Collaborate with creative and content teams to develop compelling ad creatives and messaging that resonate with target audiences.
  • Monitor competition and provide suggestions for improvement.
  • Stay up-to-date with the latest Facebook and Google advertising trends and best practices to ensure competitive edge.
  • What we need from you:
  • In-depth knowledge and experience in Meta Ads management for D2C brands.
  • Proficient in Google Ads and retention marketing strategies.
  • Proven track record in managing and scaling paid ad campaigns (conversion campaigns for D2C brands).
  • Strong analytical skills and data-driven mindset.
  • Excellent communication and client management skills.
  • Ability to work collaboratively in a team environment.
  • Creative thinking with attention to detail in campaign setup and optimization.
  • Ability to work in a self-driven environment and manage multiple campaigns simultaneously.
  • Ability and willingness to train juniors.

About Us:

At GrowthStudioz, we pride ourselves on our track record of driving some of India's largest D2C brands.

Our focus is on creating impactful digital strategies that drive revenue growth for our clients. We believe in fostering a collaborative team environment, where creativity meets efficiency.

We are based in the vibrant city of Kolkata.

What We Offer:

1. Platform and Resources to work with some of India's most loved D2C brands

2. A culture that will remind you of a sports team and not a corporate job

3. Opportunities for professional growth in a supportive team.

Interested candidates share CV at sohini@growthstudioz.com