Job Title: Marketing Strategist, Real Estate Strategy Division

Position Overview-:

Develop and execute strategic marketing plans for real estate properties and services, leveraging market research, competitive insights, and target audience definition to create compelling value propositions, differentiate products, and optimize marketing effectiveness.

Key Responsibilities-

· Lead market research for data-driven campaign decisions.

· Conduct SWOT analysis to identify strategic enhancements.

· Define target audiences through segmentation and behavioral analysis.

· Develop distinct positioning strategies and Unique Selling Propositions (USPs) based on features, benefits, and market differentiation.

· Recommend property and service improvements based on market insights.

Required Qualifications-

· 5+ years strategic marketing experience, ideally in real estate.

· Proficiency in research tools, SWOT, and audience analytics.

· Strong strategic formulation and competitive analysis skills.

· Exceptional presentation design and delivery.

· Expertise in consumer psychology and behavioral trends.

Additional Requirements-

· Full-time, in-office position.

· South Mumbai residency preferred.

· National travel required.

· BMM or MBA (Marketing) preferred.

Pay: ₹400,000.00 - ₹700,000.00 per year

Work Location: In person