Marketing Manager - Pharma Formulations (Hyderabad Launch Project) -
Job Description: We are an established pharmaceutical manufacturer specializing in high-demand generics, currently supplying across multiple states. We are now launching a focused marketing project exclusively for Hyderabad and Secunderabad markets with strong potential in chronic therapy segments.
Key products include:

• Tenofovir Alafenamide (TAF) and combinations
• Tenofovir Disoproxil Fumarate (TDF) 300 mg
• Entecavir 0.5 mg & 1 mg
• Apixaban Tablets
• Vonoprazan Tablets
We are looking for a dynamic, hands-on Marketing Manager to single-handedly drive this local launch and growth. This is a high-impact, entrepreneurial role ideal for someone with pharma marketing experience who thrives in independent execution.
Key Responsibilities

• Develop and execute a localized marketing strategy for Hyderabad/ Secunderabad to achieve sales targets in antivirals (HIV/Hep B), anticoagulants, and gastro segments.
• Build and manage relationships with key distributors, wholesalers, chemists, and stockists in the twin cities.
• Engage with healthcare professionals (doctors - Infectious Disease, Cardiology, Gastroenterology) through field visits, CMEs, product presentations, and sample distribution.
• Handle end-to-end promotion: planning doctor meets, hospital tie-ups, local campaigns, digital promotions (WhatsApp groups, targeted ads), and branding activities.
• Monitor competitor activities and adjust tactics for competitive edge.
• Track prescriptions, sales performance, stock movement, and report monthly metrics to management.
• Coordinate with our manufacturing team for timely supply and resolve any market issues.
• Achieve quarterly/annual sales targets through proactive grassroots marketing.
Candidate Profile / Requirements:

• Graduate (preferably B.Sc / B.Pharm) + MBA in Marketing / Pharma Marketing (preferred).
• 4-8 years of experience in pharmaceutical marketing/sales, ideally in generics for HIV/antivirals, cardiovascular (anticoagulants), or gastroenterology segments.
• Proven track record of handling territory independently or as a key field/marketing executive in Hyderabad/ Telangana.
• Strong local network with distributors, chemists, and doctors in Hyderabad/ Secunderabad is highly desirable.
• Excellent communication, negotiation, and relationship-building skills.
• Self-motivated, result-oriented, and comfortable working single-handedly with minimal supervision.
• Willing to travel extensively within Hyderabad/ Secunderabad.
• Knowledge of regulatory compliance (e.g., UCPMP guidelines) in pharma promotion.
Key Skills

• Pharma Marketing
• Territory Management
• Doctor / HCP Engagement
• Distributor Management
• Sales Target Achievement
• Competitive Analysis
• Digital Marketing Basics (Google Ads, WhatsApp Business)
• MS Office / CRM tools

Interested please apply.