Job title: Public Relations Specialist

Job location: Korgaon Park, Pune

Role Overview:

This role will focus on strengthening media relationships, driving editorial coverage, and building consistent brand visibility across print, digital, and new-age platforms.

Key Responsibilities:

- Build and maintain relationships with journalists, editors, and stylists
- Draft press releases, media notes, and pitches
- Develop proactive editorial angles and story opportunities
- Coordinate product placements and media gifting
- Track coverage and maintain media databases
- Support campaign launches and announcements

Preferred Profile:

- 2–4 years of experience in PR or media relations
- Strong writing and communication skills
- Established media network in lifestyle/fashion segment
- Strategic understanding of brand storytelling
- Preferably from agency background: PR Pundit, Stanley Communications, Detales Communications, Tandem Communications, Fetch India