As the Growth Product Marketing Manager at PocketPills, your role is crucial in shaping the digital experience for our members. You are tasked with optimizing the website's architecture, creating high-performing landing pages, and enhancing the overall user experience to ensure PocketPills stands out as the best digital pharmacy platform in the world.

• *Role Overview:**
You are the visionary and executor of our digital storefront, responsible for blending brand positioning with technical execution to create a seamless healthcare journey for our users. Your role involves collaborating with various teams to optimize website architecture, wireframe landing pages, and enhance the overall UX.

• *Key Responsibilities:**
- Lead the planning and information architecture for the PocketPills website
- Build comprehensive wireframes that prioritize user intent and conversion hooks
- Strategize the presentation of services and products to enhance visual hierarchy and user experience
- Lead cross-functional teams to bring pages from concept to live status
- Develop a scalable framework for launching new categories and products rapidly
- Own the end-to-end SEO strategy, focusing on high-intent traffic and content optimization
- Write persuasive and credible copy for new pages while maintaining brand consistency
- Ensure the PocketPills brand voice is cohesive across all digital touchpoints

• *Qualifications Required:**
- 8-10 years of experience in leading website growth projects in DTC, E-commerce, or Consumer Tech companies
- Strong eye for UX/UI design and the ability to guide designers towards achieving world-class standards
- Proficiency in wireframing tools and the ability to simplify complex information
- Technical fluency in CMS capabilities, SEO technicalities, and MVP deployment
- Proficient in Google Analytics, Google Tag Manager, and Search Console for data-driven decision-making

At PocketPills, you will be measured based on your ability to improve conversion efficiency, increase organic growth and revenue through SEO, launch new pages and experiments efficiently, and elevate the aesthetic quality of the platform to a global standard.

Join us in redefining healthcare with a human touch at PocketPills, where complete care is right in your pocket. As the Growth Product Marketing Manager at PocketPills, your role is crucial in shaping the digital experience for our members. You are tasked with optimizing the website's architecture, creating high-performing landing pages, and enhancing the overall user experience to ensure PocketPills stands out as the best digital pharmacy platform in the world.

• *Role Overview:**
You are the visionary and executor of our digital storefront, responsible for blending brand positioning with technical execution to create a seamless healthcare journey for our users. Your role involves collaborating with various teams to optimize website architecture, wireframe landing pages, and enhance the overall UX.

• *Key Responsibilities:**
- Lead the planning and information architecture for the PocketPills website
- Build comprehensive wireframes that prioritize user intent and conversion hooks
- Strategize the presentation of services and products to enhance visual hierarchy and user experience
- Lead cross-functional teams to bring pages from concept to live status
- Develop a scalable framework for launching new categories and products rapidly
- Own the end-to-end SEO strategy, focusing on high-intent traffic and content optimization
- Write persuasive and credible copy for new pages while maintaining brand consistency
- Ensure the PocketPills brand voice is cohesive across all digital touchpoints

• *Qualifications Required:**

- 8-10 years of experience in leading website growth projects in DTC, E-commerce, or Consumer Tech companies
- Strong eye for UX/UI design and the ability to guide designers towards achieving world-class standards
- Proficiency in wireframing tools and the ability to simplify complex information
- Technical fluency in CMS capabilities, SEO technicalities, and MVP deployment
- Proficient in Google Analytics, Google Tag Manager, and Search Console for data-driven decision-making

At PocketPills, you will be measured based on your ability to improve conversion efficiency, increase organic growth and revenue through SEO, launch new pages and experiments efficiently, and elevate the aesthetic quality of the platform to a global standard.

Join us in redefining healthcare with a human touch at PocketPills, where complete care is right in your pocket.