We’re building Hitea , a premium instant green tea brand under Lohia Foods & Beverages . We’re looking for a hands-on performance marketer who knows how to scale profitable revenue using Google Ads and Meta Ads — not just drive traffic. This is a fractional, execution-first role for someone who has actually scaled D2C brands , not just managed dashboards. What you’ll own (next 180 days): ✅ Google Search, Performance Max & YouTube Ads ✅ Meta Ads (Instagram + Facebook) ✅ Funnel strategy: awareness → conversion → retargeting ✅ ROAS, CAC & contribution margin ownership ✅ Creative testing framework (hooks, formats, angles) What you’ll work on • Account & funnel audit (Google + Meta) • Keyword & intent-based Search strategy • Meta creative & audience testing roadmap • Scaling logic: when to push, pause, or pivot • Landing page & conversion optimization inputs • Weekly reporting & founder reviews Ideal background • 5–10+ years in performance marketing • Scaled ₹50L–₹1Cr+ monthly ad spends profitably • Strong D2C / FMCG / Beverage / Wellness experience • Knows unit economics , not vanity metrics • Operator mindset — not an agency pitch role Engagement details • Initial 6 months (extendable) • Outcome-driven, founder-facing • Compensation aligned to experience + impact How to apply 📩 DM me with: 1️⃣ Brands you’ve scaled 2️⃣ Channels you personally handled (Google / Meta) 3️⃣ Monthly fee & availability If you love numbers, creative testing, and profitable scale — let’s talk. • — Sahil