FMCG Strategist

india, Jharkhand, Ranchi

icon
inr null - null undefined/undefined

Full–time

Posted on: 5 days ago

Skills

Job Description Job Overview We seek an experienced professional with 7 to 17 years of relevant experience in the FMCG industry. The ideal candidate will drive strategic initiatives to elevate our market presence and support our clients through tailored solutions. You will play a pivotal role in developing and executing strategies that address the unique challenges of the food and beverage sector. Roles And Responsibilities - Develop and implement comprehensive FMCG strategies that align with company objectives and client needs. - Lead market research and data analysis efforts to identify trends, opportunities, and potential challenges. - Collaborate with cross-functional teams to design and execute supply chain and operational initiatives. - Manage and optimise brand positioning through targeted digital marketing campaigns and consumer interactions. - Guide the development of innovative retail strategies in alignment with market demands and consumer expectations. - Present detailed reports and strategic recommendations to senior management and stakeholders. - Drive continuous improvement processes by leveraging new technologies and methodologies. - Build and nurture relationships with key industry players, partners, and stakeholders to enhance business opportunities. - Develop and maintain relationships with key clients and retailers in the FMCG sector. - Achieve sales targets and objectives set by management. - Conduct market research to identify new sales opportunities and trends. - Prepare sales reports and provide feedback on market conditions. - Collaborate with marketing and product development teams to align sales strategies. - Manage inventory and ensure product availability at retail outlets. - Proven expertise in data analysis to interpret complex market trends and make informed recommendations for business growth. - Experience in consumer insights to understand customer behaviour and preferences shaping our strategic direction. - In-depth knowledge of market research methodologies to gather and analyse data for strategic planning. - Strong understanding of digital marketing strategies to enhance brand visibility and consumer engagement. - Competencies in supply chain management to ensure efficiency, cost-effectiveness, and reliability of supply processes. - Analytical skills in retail analytics to optimise sales performance and implement data-driven strategies. - Proficiency in brand management for effective positioning and differentiation in a highly competitive market. - Expertise in competitive analysis to continuously assess the competitive landscape and adjust strategies accordingly. Skills: - Data Analysis - Consumer Insights - Market Research - Supply Chain Management - Retail Analytics - Brand Management - Competitive Analysis,