Brand & Growth Marketing Manager

Iqrup + Ritz | Gurugram | Full time | Onsite

Luxury Furniture & E-commerce

Reports to: Founder

Experience: 4–6 years

We’re Hiring a Brand-Led Growth Operator.

Iqrup + Ritz is a design-first luxury furniture brand at a meaningful stage of scale.

We’re looking for a marketing manager who can think in aesthetics and analytics. Someone who understands refined storytelling but is equally comfortable tracking revenue and ROAS.

This role sits at the intersection of luxury brand building and measurable digital growth.

You will work closely with the founder to strengthen our digital presence, improve performance discipline, and build marketing systems that support long-term scale.

What You’ll Own

Brand & Content
Plan and execute monthly content across website, Instagram, and email
Protect and elevate our luxury visual language
Coordinate shoots and asset deployment
Ensure brand consistency across paid and organic channels
Lead press and influencer outreach

Paid Marketing Execution
Execute Google & Meta campaigns aligned to growth goals
Monitor daily performance and identify optimisation opportunities
Implement testing roadmaps (creative, audiences, landing routes)
Maintain budget discipline and performance visibility

CRM & Lifecycle
Build and optimise email + WhatsApp automation journeys
Improve cart recovery and repeat purchase flows
Segment audiences for targeted campaigns

Reporting & Alignment
Maintain a weekly dashboard covering:
Spend
Engagement
Leads / Add-to-Cart
Purchases
Revenue
Align marketing calendar with launches and store initiatives

What You Bring
4–6 years in marketing (luxury, D2C, premium retail preferred)
Solid grasp of both brand and performance fundamentals
Hands-on experience with:
Google Ads
Meta Ads
GA4
Email / WhatsApp CRM tools
Comfort with numbers, data, and structured reporting
Solid aesthetic judgment
High ownership mindset

Who Will Thrive Here
Someone ambitious and growth-oriented
Someone who balances creativity with commercial discipline
Someone who wants to grow into a future Marketing Lead

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