Company Description

Syncere is a premium haircare brand focused on creating high-performance, clean formulations tailored for Indian hair. Built with a philosophy of sincerity, science, and ritual-based haircare, the brand combines modern formulation technology with natural ingredients to deliver salon-grade results.

We are looking for a Graphic Designer & Video Editor who can help us execute compelling visual content for brand communication, social media, and marketing campaigns.

Role Description

The Graphic Designer & Video Editor will be responsible for creating visually compelling static and motion content that aligns with Syncere’s premium brand identity. The role requires a strong understanding of design aesthetics, social media content creation, and short-form video editing .

Key responsibilities:

Graphic Design

• Design high-quality social media creatives, carousels, banners, and marketing materials
• Create brand-aligned visual assets for Instagram, website, presentations, and digital campaigns
• Assist in designing brand books, catalogues, packaging mockups, and marketing collaterals
• Maintain visual consistency with Syncere’s luxury brand identity

Video Editing

• Edit short-form video content for Instagram Reels, ads, and marketing campaigns
• Work with raw footage to create engaging, high-quality brand videos
• Add transitions, music, subtitles, motion graphics, and effects
• Optimize video formats for social media performance

AI & Creative Tools

• Use AI tools for image generation and creative ideation
• Assist in generating AI-assisted visuals and concept boards
• Experiment with new design tools and creative workflows

Collaboration & Execution

• Work closely with the founder and marketing team
• Support content planning and execution for brand storytelling
• Manage multiple creative deliverables while maintaining deadlines

Required Skills -

Design & Editing

• Strong graphic design fundamentals (layout, typography, color theory)
• Proficiency in Adobe Creative Suite
• Adobe Photoshop
• Adobe Illustrator
• Adobe After Effects
• Adobe Premiere Pro
• Experience with Canva or similar design platforms

Video Editing

• Short-form video editing expertise (Reels / TikTok / Shorts style)
• Expertise in either one or more - DaVinci Resolve, Adobe Premiere Pro, Adobe After effects, Final Cut Pro
• Motion graphics and transitions
• Sound syncing and storytelling through video

AI Tools

Experience with or willingness to learn tools such as:

• Midjourney / DALL-E / Stable Diffusion
• Runway ML
• Other AI-based design and video tools

Additional Skills

• Understanding of social media content trends
• Strong visual aesthetic and attention to details
• Ability to work independently and manage deadlines

Qualifications

• Minimum 1–2 years of experience in graphic design or video editing
• Degree or certification in Design, Visual Communication, Multimedia, or related field (preferred but not mandatory)
• A strong portfolio showcasing design and video work