Qualification: Bachelor's / Master's degree in Communications, Journalism, Public Relations, or a related field with at least 5 years of experience in advertising or digital marketing, preferably in a Non-Profit Organization.

About Dementia India Alliance (DIA)

Dementia India Alliance (DIA) is a national non-profit organization committed to improving the quality of life for persons living with dementia and their caregivers. Through advocacy, awareness, research, and community support, DIA aims to create a dementia-friendly India. We work closely with policymakers, healthcare professionals, organizations, and the public to drive systemic change and promote dementia care initiatives across the country.

To strengthen our impact, we are looking for a dynamic Content Writer / Digital Marketing Specialist to lead and execute our communication strategies, ensuring effective outreach and engagement.

Key Responsibilities

Communication Strategy & Execution

• Develop and implement a comprehensive communication plan across multiple platforms, including social media, press, and stakeholder engagement.
• Align communication efforts with DIA’s mission and objectives to enhance visibility and impact.

Social Media & Digital Outreach

• Manage and grow DIA’s social media presence by curating engaging content on dementia awareness and advocacy.
• Develop innovative campaigns, posts, blogs, and infographics to increase public awareness and engagement.
• Monitor social media trends, track analytics, and optimize content for better reach.

Media & Public Relations

• Build and maintain relationships with journalists, media houses, and influencers to enhance DIA’s media presence.
• Draft and distribute press releases, media briefs, and op-eds on dementia-related issues and events.
• Coordinate media coverage for DIA’s programs, campaigns, and conferences.

Content Development

• Create compelling newsletters, brochures, reports, and blog articles that reflect DIA’s work and impact.
• Develop content for email campaigns, donor communications, and stakeholder engagement.

Event Promotion & Coordination

• Support communication efforts for DIA’s awareness programs, workshops, and fundraising events.
• Develop event-specific communication plans and promotional materials.

Who Should Apply?

✔ A passionate communicator with a strong interest in social impact and healthcare advocacy.
✔ Proficiency in content writing, social media management, and public relations.
✔ Strong storytelling skills and the ability to translate complex information into engaging content.
✔ Excellent command of English (spoken & written); knowledge of regional languages is a plus.
✔ Experience in non-profit communication, healthcare, or dementia awareness is preferred.

Why Join Us?

> Opportunity to work in a purpose-driven organization creating a real impact in dementia care.
> Be part of a national movement advocating for dementia awareness and policy change.
> Gain experience in media relations, digital marketing, and stakeholder communication.

If you are ready to use your communication skills to make a difference, we would love to hear from you!

How to Apply?
Send your resume and a cover letter to roger@dementia-india.org with the subject "Application – Communication Executive".

Application Deadline: 10.02.2026

Let’s work together to build a dementia-friendly India!

Job Types: Full-time, Part-time, Internship, Contractual / Temporary, Volunteer
Contract length: 36 months

Pay: ₹25,000.00 - ₹40,000.00 per month

Work Location: In person