Education: Graduate
Experience: 2-5 years
Position: 01
Shift: Day
Key Responsibilities
● Write high-impact social media content for platforms such as
Facebook, Instagram, LinkedIn, and X (Twitter).
● Create performance-focused ad copies for Google Ads, Meta
Ads, and LinkedIn Ads.
● Develop content aligned with USA & UK audience behavior,
tone, and cultural context.
● Collaborate with performance marketers and designers to create
conversion-ready creatives.
● Write multiple copy variations for A/B testing (hooks, headlines,
CTAs).
● Adapt brand voice for different industries, platforms, and funnel
stages.
● Optimize content based on engagement data, CTR, CPL, and
conversion insights.
● Stay updated with global content trends, ad policies, and platform
best practices.Maintain consistency in messaging across social
posts, ads, and landing pages.
Required Skills & Qualifications
● 3–5 years of proven experience in creative content writing for
digital marketing.Strong expertise in social media content and
paid ad copywriting.
● Clear understanding of marketing funnels, buyer psychology,
and conversion triggers.
● Ability to write scroll-stopping hooks, compelling CTAs, and
benefit-driven copies.Experience working with performance teams
and interpreting ad metrics.