Campus Ambassador – College vs College Instagram Challenge

Company: GoToSIOC

Project: Promotional Campaign for Dhawan Films Production – Na Jaane Kaun Aa Gaya

Location: Work from Campus (Remote)

Duration: 2 Weeks

Start Date: Immediately

Stipend: Performance Based

About The Campaign

GoToSIOC is executing a national promotional campaign for the Bollywood film “Na Jaane Kaun Aa Gaya” produced by Dhawan Films.

To build nationwide buzz among students, we are launching a College vs College Instagram Challenge, where colleges across India will compete to generate the highest number of Instagram posts supporting the movie.

Campus Ambassadors will represent their college and lead the participation from their campus.

Primary Key Result Area (KRA)

The main objective of the Campus Ambassador is to generate maximum Instagram posts from their college using the campaign hashtag:

#NaJaaneYeKaunAaGaya

Along with a unique college hashtag that represents their institution.

Example

#NaJaaneYeKaunAaGaya

#DelhiUniversityForNKAG

The college with the highest number of Instagram posts using their official college hashtag will rank higher on the national leaderboard.

Roles & Responsibilities

Selected Campus Ambassadors Will

Promote the Instagram challenge within their college campus

Encourage classmates and student communities to participate in the campaign

Ensure participants post on Instagram using #NaJaaneYeKaunAaGaya and their college hashtag

Share official posters, reels, and trailers provided by the campaign team

Promote participation through WhatsApp groups, Instagram stories, and campus communities

Bring creative and quick-to-implement ideas that can increase participation from their campus

College vs College Leaderboard

All colleges participating in the campaign will compete on a national leaderboard based on Instagram participation.

Top performing colleges will receive rewards from Dhawan Films.

First Prize – INR 21,000 Cash Prize

Second Prize – INR 11,000 Cash Prize

Third Prize – INR 7,500 Cash Prize

Who Can Apply

Students currently enrolled in colleges or universities in India

Students with strong campus networks or active Instagram presence

Students interested in marketing, social media campaigns, and film promotion

Students who enjoy organizing participation and engaging communities

About Company: GoTo SIOC is a web development company in India. We are centered around testing the limits of the client-focused plans and fostering specially designed, tailor-made web and mobility arrangements. We carry you with a group of experts having mastery in mobile app development, website development, and digital changes. Our assets are cautiously handpicked after a rigorous employment process and are among the best pool of talent accessible in the country. Every one of them has at least 5+ long stretches of industry experience in building adaptable and extensible mobile apps, web applications, and software development.