📌 Job Title: Bootcamp Instructor (Skill Training Role)

📍 Location: 100% Remote

🕒 Experience: 2 - 5 Years

🎯 Employment Type: Full-Time

🔎 Role Overview

We are looking for a dynamic professional to lead end-to-end marketing communication and program delivery for our Bootcamp initiatives. The ideal candidate will combine strong content creation skills with execution excellence to drive enrolments, engagement, and seamless bootcamp operations.

🧩 Key Responsibilities

1️⃣ Bootcamp Communication & Email Marketing

• Plan and execute structured email campaigns (pre-launch, lead nurture, onboarding, engagement, post-completion).
• Write high-converting emails aligned with learner personas and program objectives.
• Monitor open rates, CTR, and optimize campaigns for performance.

2️⃣ Video Content & Script Development

• Create compelling scripts for promotional and educational bootcamp videos.
• Collaborate with design/video teams for production and editing.
• Develop content around bootcamp skills, outcomes, and learner success stories.

3️⃣ Performance Marketing & Ads

• Write ad copies for Meta, Google, LinkedIn, and other platforms.
• Conceptualize campaign messaging for lead generation.
• Coordinate with performance marketing teams to optimize conversion funnels.

4️⃣ Landing Page Content & Optimization

• Develop persuasive landing page copy focused on conversion.
• Align messaging with program positioning and value proposition.
• Work with tech/design teams to ensure UX alignment and A/B testing.

5️⃣ Bootcamp Delivery & Program Management

• Support end-to-end bootcamp execution from launch to completion.
• Coordinate with faculty, mentors, and operations teams.
• Ensure learner engagement, session flow, and program quality.
• Collect feedback and implement continuous improvements.

✅ Required Skills

• Strong copywriting and storytelling ability
• Experience in email marketing and CRM tools
• Basic understanding of performance marketing metrics
• Ability to script and structure video content
• Experience managing cohorts, programs, or bootcamps
• 🌟 Preferred Background
• Experience in EdTech / Bootcamp / Skill-based learning programs
• Exposure to growth marketing or digital marketing campaigns

Budget - 30-40k Fixed + Upto 25k Incentives