As an individual in this role, you will be responsible for the following key responsibilities:

- Data Collection and Processing:
- Develop and implement robust methodologies to collect video and asset-level data from YouTube and Facebook.
- Clean, preprocess, and validate data to ensure accuracy and reliability.

- Data Analysis and Interpretation:
- Analyze video performance metrics such as views, engagement, reach, and audience demographics.
- Identify trends, patterns, and correlations to inform content strategy.
- Conduct A/B testing and cohort analysis to measure the effectiveness of different approaches.

- Reporting and Visualization:
- Create visually compelling dashboards and reports for stakeholders.
- Develop automated reporting systems to streamline analytics communication.
- Collaborate with cross-functional teams to enable data-driven decisions.

- Performance Monitoring and Optimization:
- Track real-time performance of YouTube and Facebook video content.
- Recommend strategies to optimize engagement, reach, and overall viewership.
- Monitor KPIs and assess the impact of content initiatives and campaigns.

- Competitive Analysis:
- Benchmark social media video performance against industry peers.
- Analyze competitor strategies and market trends to uncover opportunities for differentiation.

- Data Governance and Compliance:
- Ensure compliance with data privacy regulations and best practices.
- Implement data quality checks and validation processes to maintain integrity and security.

Additionally, the company emphasizes the importance of data privacy regulations and best practices, along with maintaining data integrity and security through data quality checks and validation processes. As an individual in this role, you will be responsible for the following key responsibilities:

- Data Collection and Processing:
- Develop and implement robust methodologies to collect video and asset-level data from YouTube and Facebook.
- Clean, preprocess, and validate data to ensure accuracy and reliability.

- Data Analysis and Interpretation:
- Analyze video performance metrics such as views, engagement, reach, and audience demographics.
- Identify trends, patterns, and correlations to inform content strategy.
- Conduct A/B testing and cohort analysis to measure the effectiveness of different approaches.

- Reporting and Visualization:
- Create visually compelling dashboards and reports for stakeholders.
- Develop automated reporting systems to streamline analytics communication.
- Collaborate with cross-functional teams to enable data-driven decisions.

- Performance Monitoring and Optimization:
- Track real-time performance of YouTube and Facebook video content.
- Recommend strategies to optimize engagement, reach, and overall viewership.
- Monitor KPIs and assess the impact of content initiatives and campaigns.

- Competitive Analysis:
- Benchmark social media video performance against industry peers.
- Analyze competitor strategies and market trends to uncover opportunities for differentiation.

- Data Governance and Compliance:
- Ensure compliance with data privacy regulations and best practices.
- Implement data quality checks and validation processes to maintain integrity and security.

Additionally, the company emphasizes the importance of data privacy regulations and best practices, along with maintaining data integrity and security through data quality checks and validation processes.