Most Viewed Instagram Reels in India | Viral & Trending Reels List

Neelu Kohli

9 hours ago

Discover the most viewed Instagram reels in India and explore the viral content that gained millions of views. Learn which reels are trending, why they went viral, and how creators in India are making
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About The Author
Reviewed by: Neelu Kohli, Exam & Job Notification Writer 1+ Year

Experience: 5+ years in content writing
Expertise Focus: Latest job updates, recruitment and hiring platform content, job vacancy details, jobs information posts
Contact: neelu.kohli@pitchnhire.in | LinkedIn: Neelu Kohli

Instagram has over billions of active users, and India is one of the largest markets for the platform. Viral reels often come from celebrities, influencers, and creative creators.

As of 2025, the most viewed instagram reel is a promotional video featuring Bollywood actress Deepika Padukone that crossed 1.9 billion views, making it the most viewed reel on instagram in world.

This shows how powerful short-form content has become on social media platforms.

Top 10 Most Viewed Reel on Instagram (2026)

Below is a tabular list showing the top 10 most viewed reel on instagram, including creators and approximate view counts.

Rank

Creator / Campaign

Type of Content

Views (Approx)

Notes

1

Deepika Padukone – Hilton Campaign

Brand Collaboration

1.9 Billion

Most viewed instagram reel

2

Hardik Pandya – BGMI

Gaming Promotion

1.6 Billion

Viral sports collaboration

3

BGMI Official Campaign

Gaming Story Video

1.4 Billion

Brand viral reel

4

Lionel Messi

Sports Partnership

1.2 Billion

Global football star reel

5

Sajid Shaikh

Tech / Transition Reel

1.1 Billion

Creative viral content

6

Khaby Lame

Comedy Reaction

900M+

Famous silent reaction style

7

Muhammed Riswan

Football Trick Shot

550M+

Indian viral reel

8

Cristiano Ronaldo

Sports Reel

500M+

Football promotion

9

Shivanjali Porje

Dance Reel

480M+

Viral dance video

10

Zach King

Magic Editing Reel

450M+

Famous illusion creator

Most Viewed Reel on Instagram in India

India has produced several viral reels. One of the biggest examples is a football trick video by Muhammed Riswan, a freestyle footballer from Kerala.

His reel showing a precise football kick near a waterfall gained more than 550 million views, making it one of the most viewed reel on instagram in india.

This reel is famous because:

  • The trick looked almost impossible.

  • The video lasted only a few seconds.

  • It had a perfect loop, encouraging repeat views.

Because of these factors, it gained highest views on instagram reel from an Indian creator.

Most Viewed Instagram Video vs Reels

Many people confuse the most viewed instagram video with reels.

Here’s the difference.

Feature

Instagram Video

Instagram Reels

Format

Standard post video

Short vertical video

Duration

Longer

Usually under 90 seconds

Algorithm reach

Moderate

Extremely high

Viral potential

Lower

Very high


Today most viral videos on Instagram are reels. That’s why almost every most watched reel on instagram comes from short-form content.

Most Viewed Reel on Instagram in World

Globally, the most viewed reel on instagram in world belongs to Deepika Padukone’s Hilton promotional reel with 1.9 billion views.

This record proves that:

  • Instagram reels can reach billions of viewers

  • Brand collaborations can create massive viral campaigns

  • India plays a huge role in global Instagram trends

Frequently Asked Questions

1. Which is the most viewed reel on Instagram?

The most viewed reel on instagram is Deepika Padukone’s Hilton campaign reel with around 1.9 billion views.

2. What is the most viewed reel on Instagram in India?

A football trick shot reel by Muhammed Riswan from Kerala is among the most viewed reel on instagram in india, with over 550 million views.

3. What is the most viewed instagram reel 2025?

The most viewed instagram reel 2025 remains Deepika Padukone’s promotional reel with nearly 2 billion views.

4. Who has the highest views in Instagram reels?

Celebrities like Deepika Padukone, Hardik Pandya, and Lionel Messi have some of the highest viewed reels on instagram.

5. What is the most liked reel on Instagram in India?

Several celebrity reels hold the title for most liked reel on instagram in india, especially dance and entertainment content.

6. How many views are considered viral on Instagram reels?

A reel with 1 million+ views is usually considered viral, while reels with 100 million+ views become global sensations.

Conclusion

Instagram Reels continues to dominate the short-video space, producing content that reaches billions of viewers. From celebrity collaborations to creative trick shots, the platform has created some of the most viewed instagram videos in internet history.

The current record for the most viewed reel on instagram stands at 1.9 billion views, proving that a short video can achieve massive global reach. With the growing popularity of reels, we can expect even more creators from India to break records and achieve the highest views in instagram reels in the future.