Primary Job Responsibilities

• Research and stay updated on the latest developments, trends, and updates related to CLAT, Judiciary, and other relevant examinations.

• Develop comprehensive and well-structured content for video scripts, ensuring accuracy and relevance to the CLAT and Judiciary exam syllabus.

• Collaborate with the Graphic Designing and Video Editing Team to create engaging thumbnails, titles, and descriptions for YouTube videos to optimize searchability and viewer engagement.

• Develop promotional content and strategies to increase the channel's reach, visibility, and subscriber base.

• Monitor and respond to audience feedback, comments, and questions to enhance the overall viewer experience and address learner needs.

• Ideate, create, and implement CLAT and Judiciary-focused YouTube content.

• Collaborate with the Graphic Designing and Video Editing Team to ensure visually appealing and cohesive content for the platform.

• Develop strategies to enhance channel reach, audience engagement, and subscriber growth.

• Stay well-versed with changes and updates in the CLAT and Judiciary exam structure, syllabus, and study patterns.

Specific Knowledge & Skills

• Language Proficiency: Strong command over both written and spoken Hindi and English, with the ability to adapt writing and voice tones based on audience and content requirements.

• Content Writing: Proven experience in creating high-quality educational and informative content for a wide range of audiences, with a focus on clarity, engagement, and accuracy.

• Voice Over Skills: Ability to perform clear, articulate, and engaging voice-overs; skilled in voice modulation, tone adjustment, and ensuring correct pronunciation to create impactful audio content.

• SEO Knowledge: Solid understanding of SEO best practices, particularly YouTube SEO, for optimizing content titles, descriptions, and keywords to enhance video visibility and engagement.

• Tech Savvy: Proficiency in using AI-based content creation tools such as ChatGPT, Gemini, and Perplexity AI for content development, alongside basic video editing tools like Canva and Filmora for creating visually appealing content.

Qualification and Experience

• Minimum Qualification: Graduate, Law.

• Preferred/Additional Qualification: Degree/Diploma in Mass Communication.

• Minimum Experience: 2–3 years.

• Relevant/Additional Experience: Previous work in creating educational content for CLAT, Judiciary, or other competitive exams, with experience of having appeared for any state Judiciary mains exam.

Major KRAs (SMART)

1. Creation and implementation of engaging, informative written and voice content for YouTube, focusing on CLAT and Judiciary exam preparation, including developing high-quality video scripts and performing clear, articulate voice-overs.

2. Increased audience engagement and satisfaction across multiple platforms.

3. Effective collaboration with cross-functional teams (graphic designers, video editors, etc.).

4. Optimization of content to drive YouTube search visibility and audience reach.

5. Consistent delivery of content as per the content calendar.